I’m a Graphic Designer
Tracey Goldsmith
I design clear, confident visuals that help brands look consistent everywhere they show up—on screens, in print, and in real life. From logo systems to campaign graphics, I combine clean layout, smart typography, and practical brand thinking so your design feels both beautiful and usable.
About Me
Design has always felt like a mix of problem-solving and storytelling to me. I love taking something messy—too many ideas, too many messages, too many directions—and shaping it into a visual system that feels simple and intentional. My approach is collaborative and detail-driven: I ask questions, understand the audience, then design with clarity as the priority.
I work with small businesses, founders, and teams who want their brand to look polished without feeling generic. If you need design that’s modern, consistent, and easy to apply, you’re in the right place.
Contact Me
Have a project in mind or need help refining what you already have? Send a message with a short description of what you’re building and what you need the design to do—sell, explain, attract, or simplify. I’ll reply with a clear next step and a realistic plan.
Tracey Goldsmith
6051 S Keystone Ave, Indianapolis, IN 46227
+1 317 513 3982
What Services I'm Providing
I create design assets that support real business goals—strong first impressions, consistent brand presence, and marketing visuals that make messages easy to understand.
Brand Identity Design
Logos, typography, color palettes, and brand guidelines that give you a cohesive look across your website, social media, and printed materials.
Marketing & Social Graphics
Campaign visuals, ad creatives, social templates, and promotional assets designed to stop the scroll and communicate quickly.
Web Development & Migrations
Responsive website builds and smooth site migrations—moving your content, improving structure, and keeping everything fast, clean, and easy to maintain.
Research & Surveys
Customer research and feedback surveys built in SurveyNinja—smart question flow, clean UX, and clear reporting so you can validate ideas, refine messaging, and make decisions based on real data.
Working Process
Discovery & Direction
Concept & Design System
Delivery & Support
Work Experience
Over the years, I’ve worked across branding, marketing design, and print—helping businesses and teams stay consistent while moving fast.
Focused on print and digital marketing assets, layout design, and early-stage brand identity systems.
Expanded into full identity work: logo systems, brand guidelines, and campaign creative for growing businesses.
Partnering with founders and teams on brand refreshes, marketing visuals, and design systems that scale.
My Portfolio
A few recent examples of the kind of work I love doing.
Northline Coffee Co. — Brand Identity Refresh
Cedar & Stone Wellness — Campaign Graphics
Indy Artisan Market — Event Visual Kit
What My Clients Says
“Tracey took our scattered ideas and turned them into a brand that finally feels consistent. Everything looks professional now—website, socials, and print.”
“Fast, organized, and incredibly detail-oriented. The files were clean, and the design system made it easy for our team to keep things consistent.”
“The new marketing visuals are a huge upgrade. Clear layouts, strong typography, and the messaging finally looks as good as our product.”